On the evening of June 2, 2025, the prestigious SiGMA Asia Awards ceremony unfolded in the Philippines, where Laaffic, with its robust SMS and voice marketing solutions and outstanding customer marketing practices, once again claimed the "Best Marketing Solutions Provider" award. This marks the second consecutive year Laaffic has received this honor, following its initial win in 2024, further affirming its leading position in the iGaming marketing industry.
According to SiGMA, this award is designed to recognize providers offering exceptional marketing solutions through data-driven strategies, customer acquisition tools, and tailored integrated marketing campaigns specifically for gaming and sports betting operators. After undergoing nominations, public voting, and professional jury evaluations, the "Best Marketing Solutions Provider" accolade was once again awarded to Laaffic.
As a marketing service provider specializing in the iGaming industry, Laaffic boasts a core team of over 500 professionals and nearly 20 years of global SMS marketing experience, making it one of the most expert companies in the iGaming SMS marketing industry. In 2024, Laaffic assisted over 1,000 iGaming and sports betting companies in successfully sending 15 billion SMS messages across more than 200 countries worldwide.
Furthermore, to better serve its clients, Laaffic has consistently rooted itself in customer scenarios, delving deep into customer pain points and needs, and has successively launched highly acclaimed product solutions such as Post-call SMS, AI Group Call, and Two-way SMS. These solutions have effectively addressed issues like customer acquisition challenges and ineffective marketing, making this award well-deserved.
Take, for instance, a gaming client in the Philippines, who needed to quickly promote new activities to both new and existing customers. By adopting Laaffic's "AI Group Call + Post-call SMS" product solution, the client achieved a user retention rate of 5%, with the cost of reacquiring a single lapsed user as low as $0.7, and a return on investment (ROI) reaching 383%.
With the mission of "Driving Brand Growth through SMS and Voice," Laaffic will continue to deepen its focus in the iGaming sector, providing more effective SMS and voice product solutions to build high-conversion marketing matrices for sports betting clients, propelling their business towards exponential growth.
